PRESS RELEASE

DiCentral Launches “Recurring Revenue” Partner Program

Houston, Texas - (BUSINESS WIRE) - DiCentral, the fastest-growing provider of EDI (Electronic Data Interchange) and supply chain technology products, announced today it is formally launching DiChannels; a new partner program designed to share business leads and provide recurring revenue streams to qualified Strategic Partners and VARs (Value Added Resellers) within the supply chain and technology fields.

The new program will equip partners with several levels of product training, sales assistance, co-branded collateral, and co-op marketing programs. The fact that DiChannels will provide reciprocal business leads and recurring revenue to the reseller makes the program unparalleled in the industry.

According to Eric Braswell, Director of DiChannels, "our partners will enjoy one of the most aggressive and rewarding incentive plans in the industry. B2B (Business-to-Business) integrators, solution providers, and technology consultants who partner with DiCentral should immediately recognize financial rewards while providing additional value to their customers."

The program consists of two levels of partner participation; DiChannels Referral Agents and DiChannels Strategic Partners. A Referral Agent is equipped with on-line training, pre-and post-sales phone support, and DiCentral sales collateral. The DiChannels Strategic Partner acts as a VAR in the relationship, typically by offering the partner’s own software or service enhancements in conjunction with DiCentral products. The DiChannels Strategic Partner enjoys all the same benefits of the Referral Agent plus on-site training, co-op marketing, co-branded sales collateral, a reciprocal lead referral program, and a second level of financial incentives. Both levels contain particular plan criteria that establish the basic guidelines for the relationship including recurring revenue from qualified sales.

"From our inception, DiCentral has focused on providing industry leading value to both customers and partners. With the launch of DiChannels, we are bringing additional value to our stakeholders by increasing access to DiCentral resources for partners and service enhancements for our customers," says John Nguyen, Vice President of Sales.

DiChannels will be launching their new partnership program March 7-10, 2007 at the XCHANGE Show in San Diego. For more information about the DiChannels program, please call 281-480-1121 x271 or visit www.dicentral.com for more details.

 

About DiCentral

Founded in 2000, DiCentral is the leading innovator in the EDI (Electronic Data Interchange) industry segment. A broad range of web-hosted software solutions enable buyers, suppliers and logistics providers to seamlessly exchange data throughout their supply chain network. In addition, DiCentral develops and markets a complementary suite of supply chain applications for EDI testing, Distribution and Logistics, Vendor Managed Inventory, Scan Based Trading, Replenishment and Data Synchronization. For more information, contact Bob Walker, Director of Marketing and Communications. 281-480-1121 x268 or

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