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From The CEO

3PL's Win with DICentral

Companies are taking advantage of third party logistics providers (3PL’s) to reduce costs and increase efficiencies.And we’re still growing!

With our EDI service, DiCentral is helping both 3PL’s and companies that use 3PL’s to improve even more.

"Communication is key to successful outsourcing to 3PL’s." reports Corporate Executive Board, a research organization. "Poor communication is second only to poor planning as a major cause of outsourcing relationship failure.”

DiCentral’s solutions allow companies to monitor their 3PL’s warehouse and shipping progress – in real time. Third party logistics providers manage logistics for their clients while we quietly work in the background, moving customers’ supply chain data at Internet speed. We integrate so snugly with 3PL businesses, they wonder how they ever worked without us.

DiCentral’s Web-based shipping and fulfillment EDI solution empowers everyone in the supply chain to help customers succeed without investment in expensive software or hardware.

For 3PL’s, this is our message:

• We move all your EDI data.
• Our solution integrates with your warehouse management system.
• We manage all your customers EDI requirements .
• We help you print bar code labels on demand at the shipping dock.
• Our “any to any” software allows hundreds of different file types to “talk” to one another.
• We handle hundreds of different supply chain documents from invoice to ASN.
• We implement your business rules into our service.
• We mine your data and help you find trends and discrepancies.
• We connect your new trading partners in record time.

Thuy Mai, CEO

June 2005 Newsletter

DiCentral Helps Booming 3PL Business Grow

Suppliers across America are outsourcing their warehousing and shipping to third party logistics providers (3PL’s) like Capacity LLC.

“As a third party logistics provider, we receive our customers’ merchandise from their manufacturers,” says Thomas Campbell, Capacity LLC’s chief strategic officer and founding partner. “We store them in both physical and electronic inventory.”

Capacity receives orders from customers electronically – through the online application they offer, through EDI, or via program links to accounting packages at Web sites. “We pick the orders, pack ‘em, and ship ‘em,” says Campbell. “And in the case of EDI, we’re the primary point of contact for the EDI retailers; so we receive PO’s directly from WalMart or Sephora or Neiman Marcus. We then acknowledge them. And when we ship, we’ll send the ASN’s and do the invoicing on behalf of our clients. Business is booming for 3PL’s. Some companies can’t afford expensive supply chain management systems. Most of our clients are companies with excellent products and strong brands, but they don’t have a core competency in logistics. By outsourcing to a 3PL, retail suppliers can now find a controllable way to model their fulfillment costs. These companies can now focus on marketing and merchandizing.”

DiCentral Helps Capacity Help Customers

"DiCentral has allowed for tighter data integration with Capacity’s business partners. DiCentral is a remarkably flexible platform,” says Campbell. “Our former EDI provider was inflexible. We had to write internal batch files for each client. With DiCentral and its ASP model, we have complete transparency into all of our various customer relationships. DiCentral – like us – supports a multiple client environment. It has information which is available to our clients so they can bypass us and see outstanding PO’s and other customer reports. With flexibility, DiCentral has been an extraordinarily powerful tool for our business". “DiCentral is not the first EDI provider we’ve worked with,” says Campbell. “But DiCentral is the best. They work in similar fashion to us. Together, we provide our clients with online access to their information and reports.”

Connecticut 3PL Grows with EDI

“You’ve helped our business grow,” says Amy Cooper, co-owner of Fulfillment Works, a third party logistic provider in Connecticut.

“I was afraid to get into EDI when we started our business, but I couldn’t believe how easy DiCentral is to use,” says Cooper, whose warehouse has grown from 4,000 to 40,000 square feet in the last six years.

“If we didn’t offer EDI, we would lose clients,” she says the ex-first grade teacher.

Cooper likes the way PO’s are organized by store number.

“I taught myself how to use DiCentral by following your online demo,” she says. “You’re a wonderful company.”

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R.E.R and Dicentral

Partnership Offers Powerful One-Stop Solution

For the last 18 months, DiCentral and R.E.R. International have been providing the supply chain community with a full suite of solutions for companies distributing their products to retail chains. The partnership takes advantage of the synergy between the firms, allowing customers to easily address all their EDI and ticket/label printing needs.

“We’re excited by the ability to offer customers a seamless one-stop solution for all their EDI and ticket/label printing needs.” says Daniel A. Etra, CEO of R.E.R. International. “The partnership of DiCentral’s advanced Web-based EDI platform with R.E.R.’s ticket/label printing services is truly a superior and unbeatable combination.”

“We help thousands of companies electronically exchange purchase order, invoice, advance ship notice, and UCC128 barcode label with our Web-based EDI solution that is easy, fast, secure, feature rich, and cost effective,” says Thuy Mai, CEO of DiCentral Corporation. “Along with R.E.R International, we can help customers print their price tickets, too.”

R.E.R. International

R.E.R. International is a service company providing the highest quality in UPC price tags and labels and UCC 128 shipping labels for the retail industry. Recognizing that the quality of the product and turnaround time of the service are the keys to complete customer satisfaction, R.E.R. partners with its customers to provide a superior product in less time and at a lower cost than the competition.

With over 12 years of combined experience, R.E.R. is certified by major retailers and employs rigorous quality control to ensure error-free printing and on-time delivery, usually within 24 hours.

For more about R.E.R., visit www.rerinternational.com and call (718) 793-3900 or e-mail sales@rerinternational.com.

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Retailer Anchor Blue Stores Sings Our Praises

Kudos For DiCentral Customer Service

There are compliments, and then there are compliments – especially when they come from a 20-year veteran in EDI. So when Mary Felker of Hub Distributing Inc. says DiCentral’s customer service is “fantastic… incredible… the best,” we thought it was worth reporting.

Mary Felker is EDI coordinator for Hub Distributing which owns the Anchor Blue retail stores and the Levi’s by MOST outlet stores.

“When I started here, we had seven vendors – three in production and four in test,” says EDI veteran Felker. “Today we have 205 vendors in production and 85 in test.”

Felker started her career in the grocery business which was a pioneer in EDI. Felker’s career began in the early 80s. She has been on national EDI standards committees and has had significant experience in working with EDI software providers. When she left the grocery industry and joined the retail industry, her goal was to develop and streamline the EDI program at Hub Distributing. I try to match our vendors who have no EDI experience with the software company that I feel best fits their needs," says Felker. "We work with a lot of factories, and DiCentral software is easy for them to use. I’ve been in this business a long time, and I’ve worked with many software companies. For many software vendors, once you sign on the dotted line, customer service disappears. That didn’t happen with DiCentral. And that’s the reason I stay with DiCentral.”

Although DiCentral’s sales and software are excellent, says Felker, it’s customer service reps like Eric Smith who keep Felker coming back, asking to hook up more and more vendors. “Eric is responsive,” she says. “I can’t implement 200 trading partners without having great people to work with. He doesn’t end with just getting the ASN to me in a test. He follows it all the way through to make sure the vendor is happy and trained. That is so unusual. He’s awesome. Bottom line, says Felker. She has to have an EDI service, that’s reasonably priced, has great customer service, and it has to be easy. “DiCentral is all three,” she says. “Whenever a vendor in this country or elsewhere asks me recommend an EDI vendor, I strongly urge them to use DiCentral. It’s truly a partnership.”

THE FEATURED RETAILERS